Tie a Knot
They say that when you reach the end of your rope you should tie a knot, but why does mine look like a noose? I thought I had a really good idea, it was one that the wife and I had talked about, I spoke with many of my gun friends, and everyone thought to have a gun giveaway was a great idea. When I asked people if they would pay $20 to enter a gun giveaway drawing, they all said yes, so I naturally assumed that they would be willing to pay $15 for a book. Somehow, a lot of people don't make the connection that buying a book is just as good as buying a raffle ticket. It’s actually better because with a book you get something that you get to read and pass on. However it seems that once I mention the word “book” many seem to shun away. I am still trying to push the Gun Giveaway angle, but am now focusing my attention more on the actual books, then the giveaway aspect.
This is all part of running a business, some things work, some don’t. Unfortunately for me, I don’t have the money or time for things that don’t work. For me, it is more like battlefield triage. If something doesn’t show life right away, it will most likely be cut and tossed aside, making room for something that might have a better chance at success. In this case, I am not cutting the gun giveaway out, really, just focusing my advertisement energy towards the credibility of the books themselves. This is the harsh reality when you’re running your own small business. I still believe in the giveaway, deep in my heart, I still feel that it’s a good idea and that I will be able to produce the sales I need to stay afloat. It’s just difficult at times when you put forth so much energy, time, and money into something, and it doesn’t seem to take off like you had hoped.
I have mentioned in previous posts, that the whole point of the Under the Covers blog, was to give a very real, varying personal view of my path of being an independent author. Sometimes, I have great success and get great opportunities to work with amazing people. Then there are times like this, that seem to drag on, and seem to be overwhelmingly depressing. In all honesty, if I do not find success with this giveaway, I very well may be done. The one career I had dreamed about my entire life, something I have put so much into, might be done. I do not currently have the financial reserves to last much longer. I need to start seeing a successful profit, and I need to start seeing it now. So, what do I do? I don’t want to beg, all I want is to be able to sell my product, I’m even willing to give away an awesome prize. But, for now, that doesn’t seem to be the most lucrative option. So, again, what do I do? I guess that is a question I’ll need to be thinking about this week. Hopefully soon, before it’s too late, I’ll be able to figure out the answer. Most importantly, I hope that the noose at the end of my rope, isn’t an indication of how my writing carer will end. If you wan’t to help, please pick up a copy of one of my books, even if you have one already, They make great Christmas gifts!!